If your digital isn’t bringing in enquiries, bookings or footfall, it isn’t working.
I’m Vince. I’ve run small businesses, so I know your week. I help independent owners get social and digital bringing in calls, bookings and people through the door.
Digital isn’t the goal.
The business is.
Ready to talk now? Start here
You’re not bad at marketing!
It just hasn’t been looked at properly.
You run an independent business. A shop, a salon, a cafe, a trade, a studio. It’s what you do for a living, not a side hustle, not a hobby.
You’re probably doing something on social. The person in admin is putting a few posts out because their brother’s girlfriend is good at TikTok and has shown them how it’s done. You’ve boosted a post once or twice, got a load of likes from people you’ve never heard of and nothing else. Maybe you’ve started using AI to write the captions because nobody’s got time and you’ve noticed they all start with “In today’s fast-paced world” and have about fourteen emojis in them.
It looks like something’s happening. But nothing’s coming in from it.
No extra bookings. No enquiries. No real idea if any of it is doing anything at all.
You’re not after going viral. You don’t need a million followers. You just want it to bring something in. Not a certificate saying your engagement rate went up.
And it’s not that you don’t care. You just meant to post today, then someone called in sick. Again.
If that sounds familiar, you’re in the right place.
Who am I ?
I’m not a content creator who learned business.
I’m a small business who understands digital.
I’m not a marketing agency.
I don’t do buzzwords. I don’t chase trends. I don’t sell you a strategy document, charge you a fortune and disappear before the ink’s dry.
I’m a small business owner who understands digital. Not a digital business trying to figure out how small independents work.
I’ve worked in senior sales and operations roles inside large companies, targets, pressure, real commercial results. I know how businesses actually operate.
I understand margins. I understand that if something isn’t bringing money in, it’s a cost. Not a “brand awareness opportunity.”
I’ve worked with butchers, bakeries, retail shops, tanning salons, pilates studios, theatre shows, funeral directors and plenty more besides. Bricks and mortar and online.
Different businesses. Same problem. Digital that looked busy but wasn’t doing anything.
That’s what I fix.
Don’t just take my word for it
“We started using Indie boost years ago with one company - they now handle all 4 of our companies socials and digital marketing - highly recommend”
David Anderson, ADA Retail
What we did
Alderley Village Butchers
I helped Lee get in front of the camera. Now he films his own reels behind the counter, showing customers how he cuts and prepares the meat. That’s the stuff people actually want to watch.
What we did
Happy Crumb Bakery
Grant had a new product and wanted people talking about it. We planned the Cookie Lab launch together. The build up on social, the emails to his customers, and the promotion once it opened. The reels and pictures after launch got the most engagement of anything we posted that month. And the first thing people mention when they bump into Grant now is how good the bakery looks on social.
Some of my clients have been with me for over 10 years.
How I can help
1. A straight look at what you’ve got. I go through your social and website and tell you what’s working, what’s wasting your time and what needs to change. No jargon, no slide deck.
2. Sorting it together. A power hour, one to one coaching or a small group session. We put the changes in properly, so you’re not left with a list you’ll never get round to.
3. Taking it off your hands. For a small number of businesses I do it all. I’m full right now, but tell me in the form and I’ll let you know when a space opens.
Not ready to talk yet?
Start with the Boost Bulletin.
The platforms change something every week. Most of it doesn’t matter if you run a small business. A few things do.
The Boost Bulletin is just those things. Four topics at most, free, two minutes to read, every week.
What it looks like when it’s working
The phone rings because someone saw a post. You put something up from the van in two minutes. You know what’s bringing people in and what isn’t.
And it’s not a chore any more.
So what does it cost?
There’s no price list on this site and that’s deliberate. I don’t have a laminated menu with a number next to each item. This isn’t a fast food order.
Every business is different and gets treated that way. We work out together what your business actually needs and I’ll be straight with you about what that looks like and what it costs.
I will ask you what you’re prepared to invest to get your digital working properly. Not to catch you out, just because it’s a sensible conversation to have upfront.
And if what you need doesn’t match what you want to spend right now, that’s fine. We’ll find something that does. There’s always a good place to start.
Everything starts with a short form. No commitment. Just tell me about your business and what’s frustrating you. I’ll come back to you by the end of the next working day
